PAID vs ORGANIC: What is the difference between paid and organic

PAID vs ORGANIC: What is the difference between paid and organic social media?

ADDITIONAL RESOURCES

We'll jump into how to promote content on the various platforms in the individual Masterclasses but I found this resource on the HubSpot blog which is really helpful in explaining Facebook's various Paid Media Options, as an example of best practise when it comes to paid social media marketing - https://blog.hubspot.com/blog/tabid/6307/bid/33319/10-examples-of-facebook-ads-that-actually-work-and-why.aspx